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Workplace Wiki
Workplace Wikis make everyone an insider
While some workers are skeptical, sites have a way of making life easier, one techie says
By PATRICIA KITCHEN, Newsday
Posted Sunday, March 4, 2007
Just as employers are figuring out the role of blogs, their value and downside, along come wikis. Actually, wikis have been around for quite some time, but experts say it’s just now that mainstream employers are starting to tap into the power of such Web sites—where users can add and edit content at will—as a means of collecting employee knowledge and enhancing productivity.
Even as the research firm Gartner Inc., based in Stamford, Conn., is predicting that by 2009 half of companies worldwide will be using wikis, employers ranging from investment banks to book publishers to nonprofits are using them in a variety of ways:
• As an employee-written, updatable and searchable source of information, that might include acronyms and industry terminology, best sales practices, case studies, client information and meeting minutes.
• As a human-resources site, in some cases replacing the company intranet, providing data on benefits, policies and new-employee orientation material.
• As a social-networking site where, through personal pages, employees can learn about their colleagues—what schools, previous employers and professional and outside interests they share.
Wikis are a subset of the overall move to “mass collaboration,” which includes blogging and social networking, explains Don Tapscott, a Toronto-based technology strategist and co-author of “Wikinomics, How Mass Collaboration Changes Everything.” They are part of the shift, he says, from a hierarchical to a more-open management model in which people are called on to “collaborate across old silos.” And that, of course, can bring about feelings of “dislocation and uncertainty” for employees who worry about loss of control.
Still, wikis capture, organize and make accessible to everyone in the department or workplace the knowledge that may otherwise exist only with individuals or that gets expressed during water-cooler conversations, says Amy Vickers, a strategy consultant with Manhattan-based interactive marketing and technology firm Avenue A/Razorfish.
More than two years ago, a wiki was hatched in the technology department of Bascom Global Internet Services Inc. and has proved to be “a great tool that makes life easier,” says Bob DeRosa, chief technology officer for the Long Island, N.Y.-based educational software company.
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